Redesign Stars in Town

The “Stars in Town” is THE music festival in the old town of Schaffhausen. It takes place on the Herrenacker, a square surrounded by old, traditional houses and lanes. This creates a unique backdrop and atmosphere.
The five-day festival offers a stage not only for well-known artists. There are several small stages where during the day young artists from the region have the chance to prove their skills. In the evenings the famous bands perform on the main stage. These bands are distributed over the evenings by their music styles. Thus each evening is under one genre.

I have designed a new identity for the festival. I am especially pleased that the festival also gives young artists the opportunity to perform on a stage. Exactly this is what I wanted to put more emphasis on in my realisation. For this reason, there is always a positive and a negative version of all media. The positive one stands for the young artists who perform during the day (light) and the negative one for the main acts in the evenings (dark). The basic idea of the available daylight defines not only the colour choice of my conversions, but also that of the animated poster.
Without the old town the festival would not be what it is. That’s why my corporate design embodies a city from a bird’s eye view. The network of lines shows the streets, with the center, the lettering Stars in Town.